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INTRO
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BCG Matrix

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The BCG Matrix Template is a strategic tool that helps businesses analyze their product portfolio based on market growth and market share. It categorizes products into four quadrants: Stars (high growth, high market share), Cash Cows (low growth, high market share), Question Marks (high growth, low market share), and Dogs (low growth, low market share). This template aids in resource allocation and strategic decision-making for product management.
AUTHOR
Template Library Frameworks | Q2 2024 BCG Matrix
Frameworks
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Tiffany Little updated Template Library Frameworks | Q2 2024 BCG Matrix 43 days ago
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Tiffany Little updated The BCG matrixMatrix Template is a strategic tool usedthat inhelps strategicbusinesses managementanalyze totheir evaluateproduct theportfolio relativebased performanceon ofmarket agrowth company'sand businessmarket units or productsshare. It plotscategorizes aproducts company'sinto businessfour unitsquadrants: orStars products(high ongrowth, ahigh gridmarket withshare), twoCash axes:Cows market(low growth, ratehigh and market share.), TheQuestion resultMarks is(high agrowth, visuallow representationmarket ofshare), whichand businessDogs units(low orgrowth, productslow aremarket "dogs,"share). "cash cows," "question marks," or "stars." This cantemplate helpaids ain companyresource determineallocation whichand businessstrategic unitsdecision-making orfor productsproduct to invest in, divest from, or hold steadymanagement. 43 days ago
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Tiffany Little updated Coaching 43 days ago
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Tiffany Little updated BCG Matrix Overview 43 days ago
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Tiffany Little updated Template Library Frameworks | Q2 2024 BCG Matrix link url from https://www.alignment.io/blog/bcg-matrix to 43 days ago
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Tiffany Little updated section Dog background from darkgray to darkorange 43 days ago
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Tiffany Little updated section Cash Cow background from darkgray to darkgreen 43 days ago
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Tiffany Little updated section Question Mark background from darkgray to darkblue 43 days ago
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Tiffany Little updated section Star background from darkgray to darkyellow 43 days ago
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Tiffany Little updated section Dog background from darkyellow to darkgray on Mon Jan 08 2024 07:41:31
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Tiffany Little updated section Cash Cow background from darkblue to darkgray on Mon Jan 08 2024 07:41:28
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Tiffany Little updated section Dog background from darkorange to darkyellow on Mon Jan 08 2024 07:41:22
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Tiffany Little updated section Question Mark background from darkyellow to darkgray on Mon Jan 08 2024 07:41:16
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Tiffany Little updated section Star background from darkgreen to darkgray on Mon Jan 08 2024 07:41:13
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Tiffany Little updated section 🦴  Dog on Mon Jan 08 2024 06:59:51
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Tiffany Little updated section 💰  Cash Cow on Mon Jan 08 2024 06:59:47
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Tiffany Little updated section ❓ Question Mark on Mon Jan 08 2024 06:59:44
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Tiffany Little updated section ⭐️  Star on Mon Jan 08 2024 06:59:39
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Tiffany Little updated section 🦴  Dog background from gray to darkorange on Thu Jun 15 2023 02:17:53
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Tiffany Little updated section ❓ Question Mark background from gray to darkyellow on Thu Jun 15 2023 02:17:44
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Tiffany Little updated section 💰  Cash Cow background from darkgreen to darkblue on Thu Jun 15 2023 02:17:40
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Tiffany Little updated section ⭐️  Star background from gray to darkgreen on Thu Jun 15 2023 02:17:37
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Tiffany Little updated section 💰  Cash Cow background from gray to darkgreen on Thu Jun 15 2023 02:17:30
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Tiffany Little updated section 🦴  Dog on Tue Jan 17 2023 00:25:55
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Tiffany Little updated section 💰  Cash Cow on Tue Jan 17 2023 00:25:50
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Tiffany Little updated section ⭐️  Star on Tue Jan 17 2023 00:25:05
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Tiffany Little updated section ❓ Question Mark on Tue Jan 17 2023 00:24:46
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Tiffany Little updated section 🐕🦴 Dog on Tue Jan 17 2023 00:23:53
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Tiffany Little updated section ⭐️ Star on Tue Jan 17 2023 00:23:18
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Tiffany Little updated section 🐄💰 Cash Cow on Tue Jan 17 2023 00:23:10
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Tiffany Little updated Coaching on Mon Jan 16 2023 06:59:19
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Tiffany Little updated BCG Matrix Overview on Mon Jan 16 2023 06:59:19
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Tiffany Little updated BCG Matrix link url to https://www.alignment.io/blog/bcg-matrix on Mon Jan 16 2023 06:59:19
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Tiffany Little updated section 🐄 Cash Cow background from white to gray on Fri Jan 13 2023 23:42:57
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Tiffany Little updated section 🐕 Dog background from white to gray on Fri Jan 13 2023 23:42:54
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Tiffany Little updated section ❓Question Mark background from white to gray on Fri Jan 13 2023 23:42:50
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Tiffany Little updated section ⭐️ Star background from white to gray on Fri Jan 13 2023 23:41:54
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Tiffany Little updated section 🐄 Cash Cow background from gray to white on Fri Jan 13 2023 23:41:36
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Tiffany Little updated section 🐕 Dog background from gray to white on Fri Jan 13 2023 23:41:32
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Tiffany Little updated section ❓Question Mark background from gray to white on Fri Jan 13 2023 23:41:29
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Tiffany Little updated section ⭐️ Star background from gray to white on Fri Jan 13 2023 23:41:26
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Tiffany Little updated BCG Matrix show in directory from N to Y on Fri Jan 13 2023 23:41:18
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Tiffany Little updated BCG Matrix featured from N to Y on Fri Jan 13 2023 23:41:18
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Tiffany Little updated BCG Matrix is template from N to Y on Fri Jan 13 2023 23:41:18
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Tiffany Little updated BCG Matrix Template on Fri Jan 13 2023 23:41:18
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Tiffany Little updated BuildThe yourBCG own matrix templateis a tool used in strategic management to evaluate the relative performance of a company's business units or products. It plots a company's business units or products on a grid with two axes: market growth rate and market share. The result is a visual representation of which business units or products are "dogs," "cash cows," "question marks," or "stars." This can help a company determine which business units or products to invest in, divest from, or hold steady. on Fri Jan 13 2023 23:41:18
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Tiffany Little updated section 🐄 Cash Cow background from blue to gray on Fri Jan 13 2023 23:37:25
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Tiffany Little updated section ⭐️ Star background from green to gray on Fri Jan 13 2023 23:37:19
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Tiffany Little updated section Low Growth, High Market Share on Fri Jan 13 2023 23:37:00
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Tiffany Little added new section 🐕 Dog on Fri Jan 13 2023 23:36:42
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Tiffany Little added new section Low Growth, Low Market Share on Fri Jan 13 2023 23:36:42
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Tiffany Little added new section 🐄 Cash Cow on Fri Jan 13 2023 23:36:01
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Tiffany Little updated section ⭐️ Star on Fri Jan 13 2023 23:35:26
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Tiffany Little added new section ❓Question Mark on Fri Jan 13 2023 23:35:08
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Tiffany Little added new section High Growth, Low Market Share on Fri Jan 13 2023 23:35:08
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Tiffany Little added new section Star on Fri Jan 13 2023 23:34:08
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Tiffany Little added new section High Growth, High Market Share on Fri Jan 13 2023 23:34:08
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Tiffany Little created BCG Matrix on Fri Jan 13 2023 23:32:50
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Tiffany Little created BCG Matrix sort by to MANUAL on Fri Jan 13 2023 23:32:50
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Template Library
Frameworks
|
Q2 2024
BCG Matrix

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Star

TL
High Growth, High Market Share
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Question Mark

TL
High Growth, Low Market Share
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Cash Cow

TL
Low Growth, High Market Share
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Dog

TL
Low Growth, Low Market Share
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