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MEDDPIC Example

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MEDDPIC Example
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Tiffany Little updated section Champion background from gray to darkgray on Mon Jan 08 2024 undo
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Tiffany Little updated section Identified Pain background from gray to darkgray on Mon Jan 08 2024 undo
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Tiffany Little updated section Paper Process background from gray to darkgray on Mon Jan 08 2024 undo
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Tiffany Little updated section Decision Process background from gray to darkgray on Mon Jan 08 2024 undo
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Tiffany Little updated section Metrics owner user to TL on Mon Sep 12 2022 undo
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Judy Butler
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Burt Crumb
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@JaneSmith goes to the ocean
Went surfing today and rode a huge wave
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MS
Marty
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March 23
MARKETING SEO
Win the market and all the users for years to come
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MEDDPIC Example

Template Library
Frameworks
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MEDDPIC

To help ShieldMedia design and execute an aligned OKR strategy to grow their business 100% in 2020

100%

Metrics

TL
Economic impact of solution
Close
100%
Increase team productivity by 21% [drive 14% revenue lift] by having quarterly plans set two weeks earlier with SWOT
TL
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notes
100%
Reduce employee attrition by 2 headcount per/year, saving $60k in recruiter fees
TL
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notes
100%

Economic Buyer

TL
Who is the budget holder
Close
100%
CEO sponsored initiative, Eric Murray, SVP of HR driving project day to day
TL
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notes
0%

Decision Criteria

TL
Criteria to compare vendors
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Company wants to roll out OKR's to improve alignment by 3/1, needs vendor capable of supporting rollout
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Employee adoption in a world of app overload
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Ease of use for execs during the quarterly planning process
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Cost if rolled out to all employees
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Available coaching, facilitation, and strategy consultation
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Decision Process

TL
Process to select & purchase
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Shieldmedia to meet with 5 vendors in project management and strategic execution space
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Shieldmedia to consult with existing exec coaches on recommendations
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Shieldmedia to demo finalist solutions with one manager and their direct reports to evaluate decision criteria
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Paper Process

TL
The internal paper process
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SVP of HR to sign agreement
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notes
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Procurement to review and give approval for signing ahead of final signature
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Legal to review and approve MSA and confidentiality before final signature
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Identified Pain

TL
Their pain? Consequences?
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Exec team is not aligned on core initiatives, leading to conflicts and delays
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notes
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Company morale is impacted by lack of clarity and focus on core initiatives, leading to employee retention issues
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Champion

TL
Power and influence on deal
Close
0%
CEO's exec coach, David Stearn, is a repeat user of SWOT and is highly recommending our platform
TL
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notes
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Close
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notes
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