Jared Dunn of HBO's Silicon Valley attempts to explain a SWOT Analysis to his team.
Here's our cheatsheet:
The SWOT Analysis was initially developed over 50 years ago by a group of researchers from Stanford University who in 1960 set out to better understand why strategic planning processes were failing for so many companies. Their learnings have helped companies think, plan, and work better by leveraging this simple yet highly effective strategic process.
Use The SWOT Analysis to evaluate your internal Strengths and Weaknesses and external Opportunities and Threats.
Strengths are based on internal factors and viewed as helpful to your organization.
Weaknesses are based on internal factors and viewed as harmful to the organization.
Opportunities are based on external factors and viewed as helpful to your organization.
Threats are based on external factors and viewed as harmful to your organization.
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